If you’re an innovative company, it’s smart to convince your customers that such innovation is going to keep coming and continue to exceed their expectations. This week Google released Project Glass. Project Glass represents a vision through video and photos of how technology in the future might be created to work for you, when you need it and how you need it to. Want to know if that train is going to be late? It will tell you and offer alternatives. See something remarkable and want to share it with someone, go ahead. Want directions inside or outside a building at any given moment? (Something the geographically challenged such as myself could greatly benefit from) this glasses type device will provide that and more. Here is the Project Glass video:
What Google are doing with Project Glass is sharing their ideas of future technology and using crowd sourcing to adapt and create something that best meets consumer needs. Google are actively seeking customer input on this and anyone can add insights on the Project Glass Google+ page.
Upon sharing the Project Glass video on my Facebook page, a friend shared an alternative vision of a glass future from world leader in specialty glass: Corning Inc. In Corning’s vision there are technologically engineered glass flat panel screens everywhere from your house to the office to your car or even outside! Imagine reading from a thin flexible transportable piece of glass or organizing your schedule with a few touches of your bathroom mirror or chatting through interactive video from your kitchen counter top. This company has been researching a vision that could change how we communicate, collaborate and connect in the future. President of Corning, Inc. Jim Clappin explains the company’s vision:
“The consumer trend driving our vision for tomorrow is very clear. We all want to be connected with what we want…when we want…anywhere…and with great ease. Corning’s innovations in glass will enable this journey to continue.”
Watch Corning’s video to see their vision:
Both Google and Corning have innovative visions for the future, but what do you think? Please share your thoughts in the comments section below.